Amplify's Little Book of Cocktails

12 June 2018 Becky Humphries

To kick off the summer in style, the Midland’s premium hospitality provider, Amplify, has launched a brand-new cocktail menu, designed by its award-winning catering arm, Amadeus.

Available in the Lakeside Lounge at the Genting Arena, ‘The Little Book of Cocktails’ is a 10-piece menu devised by Hospitality Bar Supervisor, Amdi Browne. Taking inspiration from his home island of Anguilla, the cocktails offer a wide variety of Caribbean flavours including rum, gin and brandy infused with fruits and other liquors – the perfect way to set off a summer’s evening.

Speaking of his creations Amdi said: “I noticed there was a demand for a cocktail menu from our hospitality customers, so I’ve developed a range of beverages that offer a taste of home; from ‘Smile’ that was inspired by Rainbow City, through to ‘Long Bay’, with colours representing the sea, sand and coconut trees on the beaches. My favourite is ‘Sunset’, a refreshing blend that symbolises the best time of day on the Caribbean islands.”

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Amdi with his creations

General Manager for Amplify, Sally Walder added: “This is a great addition to the extensive bar and dining options we have available at the Arena. Not only is it authentic, but has been exclusively designed by one of the in-house team.  Amplify is always looking at new ways of enhancing the experience for customers, and touches like this can make our events that extra bit special.”

Amplify is the premium hospitality provider for the Genting Arena and Arena Birmingham. It delivers a first-class service and exquisite dining experiences courtesy of award-winning caterer Amadeus.

The Genting Arena is due to play host to a range of artists this Summer including Paul Weller and Britney Spears.

For more information on Amplify hospitality, please contact the team on 0844 338 0333 or via info@amplify.co.uk