Arena Birmingham, formerly The Barclaycard Arena, is one of the busiest, large-scale indoor sporting and entertainment venues in the world and accommodates everything from music, sport and comedy, to family entertainment and live theatre. Each year, the venue hosts over 100 live events and welcomes half a million visitors through its doors. As a multi-purpose venue, it is extremely flexible and the Arena’s capacity can range from a maximum of 15,800 down to 2,464 for more intimate events.
Situated in the heart of the UK, Arena Birmingham is a top choice for music stars and has hosted world class acts including One Direction, Nicki Minaj, Michael Bublé, Queen and Madonna. In addition, it welcomes a variety of family entertainment events from Disney On Ice and Walking With Dinosaurs, to Strictly Come Dancing and Cirque du Soleil, as well as some of the UK’s top comedians including Michael McIntyre and Lee Evans.
Added to this, more than 30 different sports have taken place at the Arena in its 23 year history, and the venue has hosted more World Championship sports events than any other arena in Europe including the World Trampolining and Tumbling Championships, BMX World Championships and the IAAF World Indoor Athletics Championships.
Other sporting spectaculars held at the event include the BBL Cup Final, International Netball, Grand Prix Athletics, IBF Boxing and the Yonex All England Badminton Championships.
As part of the NEC Group’s partnership with Barclaycard, the NIA was launched as the Barclaycard Arena on 2 December 2014 following its eighteen-month £26 million refurbishment. As part of the venue’s substantial redevelopment all areas were upgraded to ensure it continues to be a world class music and entertainment venue that provides a best-in-class customer experience.
The redevelopment included a brand new glass façade overlooking the Brindleyplace canal side development, to create a dynamic sense of arrival for visitors and three Sky Needles adding a focal point to Birmingham skyline. Nearly 6000m² of new pre/post show space has also been added, new food and drink options installed along with state of the art seating.
In September 2018 the Arena was renamed Arena Birmingham.
Arena Birmingham is in the centre of the city. It is extremely accessible and gives visitors the option to travel by car, bus and train. It has over 2,000 car parking spaces, is close to several other central car parks and is situated in close proximity to three train stations and numerous central bus routes. The venue is one of Birmingham’s most iconic venues and generates £150 million in economic benefit and supports 2,500 jobs across the region.